City & State Names Engage Voters US a Top 100 Political Consulting Firm Every Year Since Its Inception

Marc Zdanow is a political consultant based in New York City, specializing in voter engagement through data curation, microtargeting, political content development, and brand marketing. He is known for blending innovative technology with a commitment to personalized, high-touch customer service, setting a new standard in the political consulting industry.

As the founder and CEO of Engage Voters US (EVUS), Marc has built a company dedicated to providing curated voter data and a comprehensive suite of engagement services. Under his leadership, EVUS has been recognized as a trailblazer in the industry, earning a spot in City & State New York's Top 100 Political Consultants for the past four years. This recognition highlights the company’s invaluable voter data and microtargeting services provided to candidates across the political spectrum. Additionally, Marc has been named a Politics NY Power Player in 2024, 2023, and 2022.

Before founding EVUS, Marc spent over a decade at Condé Nast, one of the world’s most renowned publishing companies. There, he focused on developing production systems for award-winning magazine titles, streamlining print production processes, and helping usher the company into the digital age.

Marc’s expertise lies in engaging voters through curated content while humanizing political candidates. At EVUS, he has pioneered the use of microtargeting to reach voters based on geography, demographics, and voting history. His approach centers on creating personalized, resonant messaging that connects with voters through social media, digital advertising, email, printed mail, text messaging, and more.

“We work with campaigns to actively engage voters by providing up-to-date voter data and a content-driven approach,” Marc explains. “Essentially, people are more likely to connect with messaging that directly resonates with them.”

Due to its rapid success, EVUS has become the go-to resource for political campaigns, lobbyists, and organizations seeking to engage voters. By combining the most accurate voter data with service-driven engagement offerings, EVUS maximizes its clients’ chances of success, whether in elections or other advocacy campaigns.

Beyond his work with EVUS, Marc has an impressive entrepreneurial track record. He founded Social Wizard, a social marketing agency with offices in Westchester and Manhattan. Social Wizard specializes in curating messaging that aligns with client products and services, targeting likely prospects, and becoming a leader in social media marketing.

Marc also co-founded StadiumRed, a multifaceted music and entertainment company. Its divisions included the award-winning StadiumRed Studios for production, recording, and mastering; StadiumRed Music for artist management and development; and StadiumRed Lifestyle for marketing and events.

Additionally, Marc co-founded The Jeremy Carr Adventure, LLC, a company focused on music synchronization, publishing, children’s books, and television projects. He continues to serve as Director and Advisor for this venture.Outside of work, Marc is an avid sailor and has participated in races such as the 180-mile, 24-hour Around the Long Island Regatta (ALIR). He also enjoys cooking, photography, swimming, technology, travel, and yoga. Marc lives a plant-based lifestyle and maintains a daily routine that includes swimming and yoga. He is devoted to his loving family, including his 6-year-old daughter and his rescue dog and cat.

As a lifelong entrepreneur, Marc fosters a creative and collaborative work environment that emphasizes a human touch while leveraging cutting-edge technology. His expertise spans systems analysis, marketing, networking, social media, campaign solutions, and political communication—making him a dynamic leader in both business and politics.

Stuart Osnow launched his political career in the 1982 gubernatorial campaign of Mayor Ed Koch, where he was one of the campaign’s few volunteers. Osnow played a pivotal role in establishing the campaign’s speaker’s bureau and personally managed the preparation and mailing of 10,000 pieces of campaign literature.

In 1985, Osnow joined Koch’s re-election campaign for mayor at the invitation of Jerry Skurnik, a prominent political strategist in Koch’s inner circle. As field coordinator, Osnow spearheaded the organization of campaign offices across New York City and worked closely with David Garth’s team to produce the campaign’s television commercials.

Following a tenure with the NYC Elections Project, Osnow embarked on his own ventures, managing the boroughwide campaign for Judge Peter Tom, who became Manhattan’s first Asian Civil Court Judge. Over the next three decades, Osnow partnered with Jerry Skurnik at Prime New York, a consultancy that provided data-driven insights and strategic guidance to some of the era’s most influential political leaders.

In 2020, Stuart Osnow joined Engage Voters US (EVUS) as the principal lead consultant during its launch, marking the culmination of his decades-long career in politics. Drawing on his vast experience and expertise, Osnow played an instrumental role in shaping EVUS into a full-service campaign agency with a growing presence in New York City and statewide politics. His dedication to mentoring the next generation of political professionals and fostering innovation established EVUS as a leader in personalized campaign services.

Now, as EVUS thrives four years later, with a suite of innovative products and cutting-edge voter data analysis tools, Osnow has seamlessly transitioned into a guiding role, empowering the next generation to take the reins. Under his mentorship, EVUS has become a trusted partner for campaigns, embodying Osnow’s legacy of excellence and forward-thinking strategy while delivering unmatched results for its clients.

Jerry Skurnik is a battle-tested veteran of New York politics. He began volunteering for the local Democratic club in the 1960s after his mother convinced one of her candy shop customers to hire the then-teenager. Politicking now comes second nature to him.

“When people say, ‘Why did you decide to spend all your career in politics?’ I tell them I have no other skill. I’m a native Manhattanite, I don’t even drive, I can’t even be a cab driver,” he quips.

Skurnik worked on a number of big campaigns during his career, including for the late Ted Weiss’ congressional campaign and former Rep. Bella Abzug’s bid for the U.S. Senate. But Skurnik’s most memorable work was his time on former New York City Mayor Ed Koch’s 1977 mayoral run.“

(Koch) used to say when he was mayor that he was sixth in the field of seven, and he eventually won, and that was true,” Skurnik recalls. “I would say that I’m most proud of what I did to help Koch get elected.” He later took on an assistant role to the then-mayor’s special adviser in the newly elected Koch administration.

In 1988, Skurnik co-launched his own campaign consulting firm Prime New York. In a post-Twitter world, the firm was dissolved as Skurnik embraced a new endeavor as a senior consultant with EVUS. Skurnik also serves as an appointed commissioner on the state Gaming Commission.

Yasmine Reyes exemplifies the innovation, drive, and results-oriented focus that define the next generation of political professionals. She began her career in politics with a Bachelor of Arts in Political Science from CUNY, City College of New York, and later earned her MBA from Manhattan College, where she honed her skills in strategic planning and leadership. Joining EVUS in January 2021 as a part-time content creator while completing her undergraduate degree, Yasmine’s trajectory has been nothing short of extraordinary. Within just three months, her analytical acumen and natural leadership propelled her into the role of Engagement Coordinator, where she worked on voter engagement and data analytics for multiple campaigns.

By early 2022, Yasmine advanced to Senior Engagement Coordinator, all while pursuing her MBA full-time—a testament to her ambition and ability to balance demanding roles. Her transition into Engagement Manager in 2023 marked a pivotal moment in her career, as she began overseeing larger teams, designing strategic voter engagement initiatives, and managing high-profile campaign operations. Engage Voters US (EVUS), an organization specializing in empowering campaigns through curated voter engagement. At EVUS, Yasmine leverages live voter data to help candidates, political campaigns, and municipalities maximize their outreach efforts. She plays a key role in delivering data-driven insights, crafting targeted messaging, and implementing effective engagement campaigns that resonate deeply with diverse audiences.

In 2024, Yasmine was named Data & Engagement Director, a role that highlights her unmatched capacity to merge technology and strategy. Under her leadership, EVUS expanded its suite of engagement services, introduced cutting-edge automation tools for client communications, and optimized service fulfillment processes. Yasmine’s knack for harnessing data-driven insights to inform campaign strategies has transformed how EVUS clients connect with voters. Her work has not only raised the bar for coordinated voter engagement but has also redefined the role of data analytics in modern campaigns.

Yasmine’s creativity, coupled with her results-oriented approach, has produced measurable impacts in voter outreach and campaign success rates. She has effectively bridged the gap between traditional campaign tactics and the ever-evolving digital landscape, ensuring EVUS remains at the forefront of political engagement innovation. By leveraging technology and fostering collaborative partnerships with vendors, Yasmine has demonstrated a forward-thinking vision essential for success in the fast-paced world of political consultancy.

Yasmine’s work reflects her deep connection to her Hispanic heritage, which instilled in her a strong sense of community, resilience, and the value of advocacy. Growing up in a Latino household, she learned the importance of amplifying underrepresented voices—a principle that continues to guide her efforts in creating meaningful connections between campaigns and their communities. Her rapid rise at EVUS is a testament to her ability to adapt, innovate, and lead. Yasmine Reyes is not only a top professional in the American political field; she is a trailblazer whose contributions continue to shape the future of voter engagement and campaign strategy.